Carton assembly

ABSTRACT

A carton assembly is provided which may be formed of pasteboard, or other suitable material, and which is particularly useful for packaging and displaying articles such as containers for perfumes, lipsticks and the like. The carton assembly of the invention comprises an outer shell of rectangular cross-section having a top cover hinged to one edge of the upper end of the shell by a scoreline, and the shell has an open bottom; and the carton assembly also comprises an insert of rectangular cross-section which is slidable in the shell, and which is suspended from a top flap; the top flap being hinged to the outer edge of the top cover by a further scoreline. The insert has an open front so that the article may be displayed when the insert is moved to an open position in which its upper portion protrudes through the top end of the shell. The upper end of the insert is open, so that the article may be removed from the carton when the insert is in its open position. When the insert is moved back into the shell it draws the top cover of the shell down with it to a closed position across the top of the shell.

BACKGROUND OF THE INVENTION

An important objective of the invention is to provide a carton assemblyof the type described above, and for the purpose described above, whichis relatively inexpensive to fabricate, which is sturdy in itsconstruction, which is simple to load and unload, and which includes aninsert which may be moved to a position in which the article containedtherein may be displayed.

BRIEF DESCRIPTION OF THE DRAWNINGS

FIG. 1 is a perspective representation showing a carton assembly,constructed in accordance with one embodiment of the invention, in anopen condition;

FIG. 2 is a perspective representation of the carton assembly of FIG. 1in a closed position;

FIG. 3 is a perspective view of an outer shell which forms one componentof the carton assembly of FIGS. 1 and 2;

FIG. 4 is a perspective view of an insert, which forms a secondcomponent of the carton assembly of FIGS. 1 and 2; and

FIG. 5 is a perspective view of the insert of FIG. 4 in a partiallyfolded condition.

DETAILED DESCRIPTION OF THE ILLUSTRATED EMBODIMENT

The carton assembly of the invention is formed of pasteboard, or thelike, and it comprises two components, namely an outer shell 10 ofretangular cross-section, such as shown in FIG. 3; and an insert 12,likewise of rectangular cross-section, and which is slidable in theshell 10. The shell 10, and the insert 12, are each formed by folding asingle piece of pasteboard into a desired configuration, and by gluingmating flaps together, so as to hold the resulting unit in an assembledcondition.

For example, the outer shell 10 is formed by folding a single piece ofpasteboard about appropriate scorelines to form an open-ended member ofrectangular cross-section, with the member being held assembled by meansof an internal flap 10A which is integral with one of the sides of theresulting unit, and which is glued to an adjacent side.

A cover 10B for the shell 10 is formed integral with the rear edge ofthe upper end of the shell, and is hinged to the edge by means of anappropriate scoreline 10C. The length of the cover 10B is slightlylonger than the width of the upper end of the shell 10, so that when thecover is closed down over the top end of the shell, it is supportedacross the top end.

A flap 10D is formed integral with the outer edge of cover 10B, and ishinged to the outer edge of the cover 10B by an appropriate scoreline10E. The flap 10D has approximately the same dimensions as the cover10B, but has a slightly shorter length, so that it may extend down intothe shell 10 when the cover 10B is pulled down to a closed position.

A second flap 10F is formed integral with the outer edge of flap 10D,and it is shaped as shown. Flap 10F is hinged to flap 10D by anappropriate scoreline 10G. A slot 10H is formed in the scoreline 10E andextends partially along the length of the scoreline.

The insert 12 is slidable in the shell 10, as mentioned above. Theinsert is formed to have a rear wall panel 12A (FIG. 5), and to have twoside panels 12B formed integral with the rear wall and extendingoutwardly from the plane of the rear wall. The side panels 12B define anopen front for the insert, so that the product 50 (FIG. 1) may bedisplayed when the insert is moved to its open position of FIG. 1; andthe side panels also define an open top, so that the product may beremoved from the carton when the assembly is in its open position shownin FIG. 1.

As shown in FIG. 5, a pair of flaps 12C and 12D are formed on therespective lower edges of the sides 12C, and are turned inwardly. A flap12E is formed integral with the lower edge of the rear wall panel 12A,and extends across the flaps 12C and 12D to constitute a bottom for theinsert. The flaps 12C and 12D are glued to the flap 12E to hold theinsert in an assembled condition.

A further panel 12F is formed integral with the forward edge of thebottom flap 12E, and a pair of side panels 12G and 12H are formedintegral with the panel 12F. The panel 12F is turned up to form thefront wall of the insert as shown in FIG. 4, and the panels 12G and 14Hextend adjacent to the inner surfaces of the respective side wall panels12B, and are glued to the side wall panels.

A further panel 12J is formed integral with the upper edge of panel 12F,and the latter panel is folded into an inclined configuration, as shownin FIG. 4 to form a pedestal for the product 50. A slot 16 is formed inthe panel 12J for receiving the product. A pair of side flaps 12K and12L are formed integral with the side edges of panel 12J and formgussets for supporting the pedestal, the side flaps also being glued tothe inner surfaces of the respective side wall panels 12B.

A further panel 12M is formed integral with the outer edge of panel 12J,and the latter panel extends adjacent to the rear wall 12A to the top ofthe insert. A tab 12N is formed integral with the outer edge of panel12M, the tab being received in the slot 10H in FIG. 2.

The carton assembly described above is constructed so that when theassembly is in the closed condition of FIG. 2, the insert 12 issuspended within shell 10 by the tab 12N. To open the assembly, theinsert is pushed up through the open bottom of the shell to the openposition shown in FIG. 1.

As the insert is pushed to its open position, the cover 10B and flaps10D and 10F are moved in an accordion-like manner to assume the positionshown in FIG. 1, in which the insert is supported so that the productmay be displayed through its open front. The product may be easilyremoved through the open top of the insert. When the insert is movedback into the shell 10, it draws the flaps 10F and 10D back into theshell, which, in turn, draw the cover 10B down to its closed position ofFIG. 2.

While a particular embodiment of the invention has been shown anddescribed, modifications may be made. It is intended in the followingclaims to cover all the modifications which come within the true spiritand scope of the invention.

What is claimed is:
 1. A carton assembly comprising: a hollow shellhaving a rectangular cross-section, a rectangular cover hinged by ascoreline to the rear edge of the upper end of the shell, a first flaphinged by a scoreline to the outer edge of the cover, and a second flaphinged by a scoreline to the outer edge of the first flap, the first andsecond flaps having a slot therein extending partially along saidlast-named scoreline; and a hollow insert having a rectangularcross-section slidable in said shell, said insert having a rear wallpanel and further having a tab integral with the upper edge of the saidinsert and extending into said slot to couple the insert to the junctionof the first and second flaps with the second flap being positionedagainst the rear wall panel of the insert and turning with respect tothe first flap as the insert is moved within the shell.
 2. The cartonassembly defined in claim 1, in which said shell has an open bottom. 3.The carton assembly defined in claim 1, in which said cover has a lengthslightly greater than the width of said shell to enable said cover flapto be supported across the upper end of said shell.
 4. The cartonassembly defined in claim 1, in which said insert has a folded-overlower portion forming a bottom for the insert, forming a pedestal forsupporting a product within the insert, and also forming a further panelintegral with the edge of the pedestal and extending upwardly adjacentthe inner surface of said rear wall panel to the top of said insert, andwith said tab being formed integral with the upper edge of said furtherpanel.
 5. The carton assembly defined in claim 4, in which said pedestalhas a sloping top with an opening therein for receiving the product. 6.The carton assembly defined in claim 4, in which said insert has an openfront to permit the product to be displayed when the insert is pushed insaid shell to an open position in which the upper portion of the insertprotrudes out through the top of the shell, and in which said insertalso has an open top to permit the product to be removed from the insertwhen the insert is in said open position.